Building Logos with Jetpack

To build your own brand - this is where its time to practice what we preach. By taking the processes we use with our clients and applying it to ourselves, we were able to better refine our brand voice/vision and come up with a logo that is simple and versatile, yet communicates both our brand ethos and will even be recognizable as a favicon (16x16px)!

ToastMail came to us with a totally unique proposition - to build a brand that is quirky, doesn’t take itself too seriously, yet is recognizable and universal. After going through multiple design revisions, we were able to shape a brand that welcomes humorous copy throughout the product and will delight customers and encourage virality in the future.